Bruce has been instrumental in building three industry-changing tech forward music businesses: Downtown, Kobalt and Fintage- establishing them as the leading next generation independent music companies. He was responsible for helping to develop and execute their business plans and introduce them to the music community. He sourced, negotiated and closed many of the deals that have led to their success.

Bruce has a wide and trusted network of music artists, composers, film producers, managers, attorneys, executives, agents and business managers and has delivered significant value to them and their clients. Many of his business achievements are due to the fact that he spent many years engineering and producing records and deeply understand the needs of creative professionals. He was also at the forefront of the use of computers in the studio and music on the internet and has extensive knowledge of how technology functions and provides value in a creative and business environment.